What does the term "modular stand" mean?
A cost effective, reusable, portable system which is great for transporting from show to show
There are various different modular exhibition stand systems available, however they all exist for more or less the same purpose. These modular systems offer a certain level of customisation - so you can include all of your company branding - but are perhaps a little more restrictive in terms of creativity than a custom build stand.
Points to consider:
If your exhibition schedule for the year is busy and you want a similar stand at each of your events, then the cost effectiveness of a modular reusable exhibition stand might appeal greatly. These can be reused a number of times and are transported easily across the world.
Not only that, but as most are made from modular aluminium components they are far more sustainable & environmentally friendly than a bespoke (often wooden) stand, which is usually only used once.
The system is manufactured to fit together quickly and easily, meaning no expensive labour costs for time consuming stand builds. If you want to arrive late on build day and leave quickly afterwards - a modular exhibition stand is ideal for you.
These modular stands can continually be adapted and modified depending on your requirements, which means that they can fit almost any stand size or layout. This also means they can still be used multiple times even if your floor space changes for each show.
Instead of having to budget individually for each and every event's stand build, using a modular stand allows you to know the initial cost at the beginning of the year and then track your value for money as you attend each event in your calendar. The more shows you use it, the more value you get for your money!
Is your company new to exhibiting at events, and just making its first moves into the world of exhibitions? If so then a modular exhibition stand might well be a perfect starting place before you feel ready to move onto more expensive custom build stands.